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It was really fun opening it and watching it expand! It only took three days until it was finished expanding. Love this couch!
M1 Sofa Sectional
CAD
$1,497
$1,297
/
Labour Day Sale
The M1 Sofa Sectional is a modular couch designed to evolve with your life. Start with a base configuration, then add modules, expand it, or rearrange the pieces to fit your space as your needs change. Its lightweight design makes reconfiguring it effortless. Built with SmartFoam™ for lasting comfort and support, it pairs deep, everyday comfort with a clean, minimalist look that works in any room. It arrives in a box, expands in minutes, and requires no tools to set up.
Previously on back order 4x times.
Details
Dimensions
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Shipping & Returns
Sizing Guide
Sectional - Overall dimensions (without Ottoman)
depth: 37.7" | 96 cm
height: 24.8" | 63 cm
width: 102" | 260 cm
Sectional - Ottoman Dimensions
depth: 27.5" | 69.5 cm
height: 15" | 38.1 cm
width: 27.5" | 69.5 cm
Fabric
Helium Cloud
Select another fabric to view its details:
The original boneless couch
A new way to experience comfort without the limits of a traditional frame.
No wood or metal. The M1 features modular pieces that connect securely with YKK zippers, making it easy to move, reconfigure, and adapt as your space changes. No tools required.
SmartFoam™: the technology behind couch-in-a-box
Every M1 Sofa module is built entirely from SmartFoam™- our proprietary high-density foam engineered for comfort, lasting support, and shape retention.
Its advanced foam structure allows each module to compress into a compact box for effortless delivery, and expand back to its original form, without sacrificing comfort or durability over time.
Lightweight design. Built to move with you.
The M1 Sofa is fully modular and designed to evolve with your home. No limitations, no fixed form.
Add modules like an ottoman, armless seat, or corner module to increase seating capacity and reshape your layout. Lightweight and easy to move, each piece can be rearranged to create the perfect fit for any space.
Proven durability. Guaranteed for life.
Built to commercial-grade standards for strength, stability, and durability.
SGS-tested, BIFMA-certified, and validated through 100,000+ impact and drop cycles, the M1 Sofa is designed to retain its shape and performance through years of everyday living. Backed by a lifetime warranty.
Made for everyday living.
Our performance fabrics stand up to spills, stains, and moisture with ease. Easy-to-clean and built for real life - whether it’s movie nights, casual meals, or time shared with pets.
PFAS-free certified by United Testing Services, so it's safe for your home and better for the planet.
Delivered in compact boxes
Fast, free shipping built for modern living. The M1 Sofa arrives in compact boxes designed to fit easily through elevators and stairways - no freight deliveries, no delivery appointments.
Once it arrives, simply connect the modules and set up your modular sofa in minutes with no tools required.
What YouTube influencers say
"They get shipped to you in a box that's a lot smaller than you would think, and they quickly expand into a full-sized piece of furniture."
Linus Sebastian
Linus Tech Tips
Linus Tech Tips
"Inside your home, you open the boxes and the sofa blossoms into shape. I’ll forgive your primitive brain for thinking this is magic, but no, we call it science."
Riley Linus
Tech Tips
Tech Tips
"The M1 sofa solves everything you hate about buying furniture. It arrives completely ready to use—no tools, no confusing instructions, no extra hands needed."
Phillip DeFranco
"The M1 modular sofa fixes the assembly problem. No tools, no instructions. It's modular, lightweight, and built with this smart Foam material that gets better the more you use it."
Simon Whistler
The Casual Criminalist
The Casual Criminalist
"The M1 sofa is designed for those who want high-quality furniture without the struggle. The M1 requires no complicated assembly, no extra tools, and no need to call a friend for help."
Erick Voss
New Rockstars
New Rockstars
"It has a modular function where you simply zip it and you can have it in any configuration you want, super quick.
And since it is so modular, I've already used it in a ton of different ways."
Hunter Thomas
Foundation Disc Golf
Foundation Disc Golf
GROWING IN THE WILD
The Best Modular Sofa
| Comparison Features | M1 Sofa | Regular Sofa¹ |
|---|---|---|
| Comfort & support over time | ★★★★★ | ★★★★☆ |
| Design: Modularity & flexibility | ★★★★★ | ★★☆☆☆ |
| Durability: Performance materials | ★★★★★ | ★★★☆☆ |
| Price-to-value: Nothing like it | ★★★★★ | ★★★☆☆ |
| Foam Tech: Lasting support and durability | ★★★★★ | ★☆☆☆☆ |
| Performance Fabric: Fade, stain & spill resistance | ★★★★★ | ★★☆☆☆ |
| Convenience: Easy delivery & set-up | ★★★★★ | ★★☆☆☆ |
| Sustainability: 10x Carbon savings | ★★★★★ | ★★☆☆☆ |
| Assembly: Simple, tool-free setup | ★★★★★ | ★☆☆☆☆ |
| 4.8 STARS | 3.2 STARS | |
| ¹ Same price point. |
||
FAQs
What is the height of the couch?
When fully expanded, the total height is 63cm/24.8″ —measured from the bottom to the top of the backrest— which places the couch in the low-profile category. As for the seat height, the couch measures 38cm/15″ —the distance from the bottom to the seating surface. The classic low-profile design helps create an open and spacious look, making smaller spaces feel more airy and inviting.
Do I need tools to assemble my sofa?
No. The M1 Sofa is designed for tool-free assembly. Just unpack each module from its compact box, allow the foam to fully expand, and connect the pieces using hidden high-grade YKK zippers for a stable setup in minutes. Manufactured in Japan by Yoshida Kōgyō Kabushikigaisha, YKK is recognized as the world’s leading zipper brand headquartered in Japan.
How do I clean the sofa?
M1's Performance Weave repels liquid. If a spill occurs, quickly soak up the spill with an absorbent towel. If marks remain, dampen a cloth with warm water and gently dab away stains.
How much weight can it support?
The M1 Sofa is engineered with Rove Lab’s SmartFoam™ technology, designed to prevent damage from weight. It took a 10-ton press to condense the couch into its revolutionary packaging.
Does the sofa change form over time?
Everything wears over time, but Rove Lab’s SmartFoam technology is engineered to maintain shape, support, and comfort through years of everyday use. Our lifetime warranty ensures you can receive a replacement sofa anytime under the warranty terms.
What is covered by the warranty?
The Rove Lab warranty covers everything. Rove Lab offer a 3-year warranty with free replacement coverage for eligible products.
For SmartFoam™ products beyond the initial 3-year warranty period, customers may still qualify for a replacement by covering only 50% of the current retail value. This replacement program helps cover shipping and handling costs, allowing customers to receive a brand-new Rove Lab couch at a significantly reduced replacement cost.
Is the M1 Sofa spill-resistant?
Yes. The M1 Sofa is upholstered in spill-proof fabric that helps protect against everyday accidents, giving you more time to clean up spills and making everyday maintenance effortless.
How does the couch-in-a-box work?
The couch-in-a-box experience transforms a full modular sofa into compact, vacuum-packed boxes designed to fit through elevators, narrow doorways, tight hallways, and smaller spaces with ease. Once unpacked, the modules naturally expands into its full shape — no complicated setup or tools required. Simply connect the modules and enjoy flexible comfort in any space.
Sustainable Performance
PROOF, NOT PROMISES
Built to last
Safer materials
FSC Mix Packaging
Low-impact shipping
BIFMA Certified
Customer Reviews
Overall rating: 4.6 / 5 from 1256 reviews.
My favorite part about this couch is being able to change the configuration of the couch. Its like having a new couch every day. Sometimes we even split them up between rooms
Ive been thinking about getting this couch for some time. I am extremely happy with it! Its firm and comfortable and great size!
I researched “boneless” sofas and products for several months. Reviews were mostly good and the negatives for Rove were based on delivery problems. Things are sometimes beyond a company’s control and you just need to have patience. My delivery was changed twice but no big deal. As for the product itself, it was a smart purchase and I am extremely pleased with the quality. I was skeptical but I am convinced, at least with this company, that they manufacture a quality product. And where else are you going to get a lifetime warranty. I immediately bought the round pouf and only slight disappointment was that the fabric was not the same as my sofa. Still matched and like the sofa, it is well made. I plan on making another purchase in a few months and for you skeptics, Rove will change your mind. I have received many compliments and it’s nice to be able to move the sofa around without the weight of a traditional sofa. I highly recommend Rove. Dominick Georgia, USA
The M1 is perfect! It’s so comfortable and well made! Shipment went smoothly & arrived quickly. Highly recommend!
Didn't take too long to ship, about 2 weeks. A great budget couch that can be added to later on, which I like. Also, I can easily move it to a new place by unzipping the pieces from each other and placing in the provided bags. Great for placement against a wall, lower back rest I enjoy for resting my arms. Could be an issue if you place furniture in the middle of a room
Love the modern design and ease of assembly. Super comfortable to sit on as well and perfect for my apartment! Highly recommend
Came quick, packaging was genius, love free delivery when usually delivery on a lounge is more than the lounge, fabric is lovely, colour is perfect, very firm though, seems cat friendly so far
Low back . But can live with it but the arms I expect to be harder and the fabric has pull in it
Love how soft the fabric is and it’s so much comfier than I expected! So so happy with this, it exceeded every expectation. The cream / ivory colour is so soft in person and compliments my colour scheme perfectly!
Very comfortable and easy to assemble worth the price
We love our Rove couch. The color, the way it looks and short term sitting. The only bummer is that we’ve had it for almost a month and it’s still so firm that we feel sore after sitting on it too long. But we are grateful for a couch that was so easy to get here and within our budget!
We had to get rid of older furniture before we could open. We were tentative but hopeful but it was fantastic.
Very disappointed! I was told that it should be FULLY inflated in a week. I initially, raised concerns about the first open sofa ( Left hand with armrest) Now, more than 2 weeks later, it’s still NOT FULLY inflated! I want a replacement for the faulty one ASAP! The fully inflated one was the second to opened. Now, everything else caught up but one.
I’m really impressed with this boneless sofa. The design is genuinely innovative, and moving it upstairs was a breeze compared to traditional furniture. The fabric is nice to the touch, and the support hits that sweet spot of being firm yet comfortable. My only small knock is that the included throw pillows are a bit too soft for my liking, but overall, I’m super happy with it!
Loving our couch, so comfortable and pretty impressed considering it came in a box! Was happy with the shopping time to
Absolutely love this sofa! It’s comfortable, easy to assemble, and looks even better in person. The modular design is perfect, and it completely transformed my living room. I’ve been really happy with the quality and would definitely recommend it.
We love this sofa. It’s so comfortable and the fabric and colour feel and look gorgeous.
If you love more of a firm couch I highly recommend this one. It fits perfectly in my living room and the fabric is so soft. If you have pets you will need to get a nice lint roller because you can see everything on it lol. I’m also very tall 5’10 to be exact and I have plenty of room to lay down but this isn’t a couch you can really cuddle on unless you re arrange them in a cube? lol. Overall I’m very happy with this couch
I've been contemplating on getting the M1 sofa since last year. I had few concerns and one them is the price. In my case, I am not willing to spend that amount of money on a couch built on a design/technology that is fairly new, ChatGPT told me so :-). The reviews online are not helping either since majority of them are not legitimate customers. So when M1 had a huge sale, I decided to go for it. There's the 100-day trial anyways. But let me tell you why I was eyeing for the M1 sofa, 1) I like that it's modular and delivered in a box. Our house is so small and it's difficult to move/navigate furniture inside the house. 2) Couch is all foam. We have an autistic kid in the family, he randomly bangs his head on the couch. Overall, I LOVE the couch! It is so comfortable! My worry is that the foam might sag in time or maybe not, who knows? But in the moment, we are enjoying it. We all fall asleep on the couch while watching the TV all the time. The low back support was bothering me initially but I've gotten used to it, I don't even use the pillow on my head anymore. I had an issue on one of the sofas but Rove Lab fixed it in no time.
Sofa looks great, better in real life than in photos. Quality is superb.
Only had it for about a month . So far so good , it’s comfortable and stylish.
The seat itself is comfortable, and the sofa feels soft to sit on. However, the backrest is lower than expected and even lower than the advertised description. Because the backrest is too low, it does not provide enough back support, especially for the lower back, which affects overall comfort. I purchased the M1 Sofa after specifically confirming the overall width, as our living room has a narrow walkway. Rove Lab confirmed before purchase that the 260 cm width included both armrests. However, after delivery and after waiting two weeks for the sofa to fully expand, the actual width measures approximately 271.5 cm, which is more than 10 cm wider than confirmed. The overall height is also about 60 cm instead of 63 cm, and the seat height is about 35 cm instead of 38 cm. The extra width has significantly reduced our walkway and made the sofa unsuitable for our space. I would suggest improving the accuracy of the advertised dimensions and clearly stating any possible size variance before purchase.
Overall super happy with set up, delivery and comfort!
Love my new couch ❤️
I was excited to get my couch. Now I am curious to see if it holds up its shape and firmness. I feel like a giant next to the couch and I am only 5'3. So far I am happy, more curious.
This sofa is one of my best online purchases!! Great quality, awesome look and very easy to put together!
Great sectional! Hope you like the video!
I love this sofa so much!!! It was easy to put together and it's very comfy. It also looks great. The cats don't seem very interested in scratching it, which is a huge plus!
Love this sofa. It’s deep and long so very comfortable and it looks great in my space. Assembly was super easy and the quality is amazing. I would highly recommend it and for the price you won’t find a better sofa.
I love this couch, it’s simple and comfortable. I really like how it always stays nice and in place. Super good with young kids!
Best couch ever
Easy to assemble Simple design Comfortable Good price
Didn't really know what to expect with this order. Saw plenty of ads and videos so took the chance and my family and I are very impressed! Purchased some add-ons to suit our needs and now we have the biggest, comfiest, most relaxing sofa ever — just waiting on the delivery of one more piece (corner) to finish the dream off!
It is still cold here, so the sofa is taking some time to firm up, but after using a fabric steamer it did alittle. Hopefully by summer time, it will get to it's 100% shape! Overall, I love this sofa! :)
I loved it!! I was afraid at first that it wasn't what I wanted, but you have to give it time for it to compact well, and finally I put a steam iron on certain sides! Very aesthetic as I wanted!
Absolutely OBSESSED with my S1 sectional. It’s perfect for a condo, it’s beautiful and luxurious, it’s the best couch I have ever owned I couldn’t have picked a better option. Very very happy!
WE LOVE OUR NEW SOFA! From the unboxing to the easy set up, we are in love with this new sectional from RoveLab. Our kids, age 6 and 3 are obsessed with the tumble-ability of this couch, they can jump and twist and land on each piece without any hard edges or corners, and the euphoria is real! Our guests are loving it as well. My one complaint is the back is low for tall folks like me and my husband- we pile up pillows when we want to watch something, but lounging is great.
I received my sectional m1 sofa within 2 days of ordering it , very easy to put together and I love it ! So comfortable, very wide and low , so many compliments from everyone , my cats are huge fans as well ! You can literally take a nap on it , it’s very firm but soft at the same time ! Best decision to buy this sectional very pleased !
Loved that it showed up fast and was easy to put together !! Deff nap worthy and great for a smaller apartment!!
